I do not fault bloggers for taking on sponsors and I do not fault sponsors for sponsoring bloggers but....
....reality strike. How many of us who are readers and crawlers of the great big In-ter-net actually give sponsored bloggers the time of our day when we know that the blog posts are sponsored. I mean, come on, there are very few bloggers who would actually tell it as it is.
'The chicken is a little salty for my liking'
'There were some dust mites in the bed!'
'The pool water was a little greenish'
'The LCD display came with a hairline crack'
Watch the sponsors walk away.
Hence, I find myself walking away from sponsored posts unless the blogger tells it like it is. The whole point of reading the entire article is to find creatively expressed opinions from another person who was given the privilege of enjoying something that I may consider PAYING for, right?
So, I don't want to waste my precious time reading sugar-coated blog posts.
The only way sponsors and advertisers can get around this is to hire real people. Real bloggers who are not afraid to say it like it is and yet, have the creative skill of putting it in such a way that it doesn't turn buyers off or piss the sponsors off.
For example, 'The camera is clunky but I like the special effects the camera has, so, I bought this little bag that fits the camera PERFECTLY so, all is well. It makes me feel like I have a real DSLR which is pretty darn cool'.
You offset the fact that the camera is clunky.
Or at least put a disclaimer at the end like this blogger did.
Anyway, TGIF, folks,
Have a fantastic weekend,
Marsha
....reality strike. How many of us who are readers and crawlers of the great big In-ter-net actually give sponsored bloggers the time of our day when we know that the blog posts are sponsored. I mean, come on, there are very few bloggers who would actually tell it as it is.
'The chicken is a little salty for my liking'
'There were some dust mites in the bed!'
'The pool water was a little greenish'
'The LCD display came with a hairline crack'
Watch the sponsors walk away.
Hence, I find myself walking away from sponsored posts unless the blogger tells it like it is. The whole point of reading the entire article is to find creatively expressed opinions from another person who was given the privilege of enjoying something that I may consider PAYING for, right?
So, I don't want to waste my precious time reading sugar-coated blog posts.
The only way sponsors and advertisers can get around this is to hire real people. Real bloggers who are not afraid to say it like it is and yet, have the creative skill of putting it in such a way that it doesn't turn buyers off or piss the sponsors off.
For example, 'The camera is clunky but I like the special effects the camera has, so, I bought this little bag that fits the camera PERFECTLY so, all is well. It makes me feel like I have a real DSLR which is pretty darn cool'.
You offset the fact that the camera is clunky.
Or at least put a disclaimer at the end like this blogger did.
Anyway, TGIF, folks,
Have a fantastic weekend,
Marsha
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