What Psychological Trigger Are You Using In Your Writing

There are times that I am completely taken aback when reading what others are capable of. It is as if I have spent the past twelve years writing up stuff that means so little, made so little impact. I am humbled by how some people are capable of using psychological triggers in their writing to provoke either thought, emotion or action. Here are some of the things that I have noticed about how people write and convey, through words, what is in their heads.

Emotional psychological triggers – Writers who use words to trigger something emotionally are exceptionally rare. Most of these writers are suitable for screenwriting or scriptwriting because that is what most films are about. Suffice to say, these creative personalities are also suitable for the advertising and commercial business because of branding. Branding is rarely about just words. It is about captivating the hearts of people, make people remember the emotion and whenever they think of something, they link that emotion to the advertisement that they have previously seen. Words are incredibly powerful and so are these people.

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Marsha Maung: I write. I love. I live

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